We (Tenderly D.O.O. and Tenderly Technologies Inc.) use "cookies" and other tracking technologies to collect and disclose information about you and your activity across our site to help us improve your online experience.
What are cookies
A cookie is a small piece of data that our website stores on your device and accesses each time you visit, so we can understand how you use our site. This helps us serve you content based on the preferences you have specified. Cookies are widely used to make websites or other online services work or to be better or more efficient.
Cookies may be either "persistent" cookies or "session" cookies: a persistent cookie will be stored by a web browser and will remain valid until its set expiry date unless deleted by the user before the expiry date; a session cookie on the other hand, will expire at the end of the user session when the web browser is closed.
Where we say "cookies" in this policy, we also mean similar technologies such as browser localStorage and tracking pixels.
How consent works on this site
Cookies on tenderly.co are grouped into three categories, and you control the last two through our consent banner:
- Necessary: required for the site to work and to remember your consent choices. Always on.
- Analytics: help us understand how the site is used so we can improve it.
- Marketing: measure our advertising and help us reach relevant audiences.
When you first visit, no analytics or marketing cookies are set. The banner lets you Accept all, Decline all, or pick per category via Manage preferences. If you are visiting from the EU, EEA, United Kingdom, or Switzerland, the Analytics toggle defaults to off (opt-in); elsewhere it defaults to on. Marketing always defaults to off.
Your choice is stored in your browser and enforced in two ways: Google tags honor it through Google Consent Mode v2, and Matomo runs in consent mode and does not track until you allow Analytics. You can change your choice at any time (see Managing cookies below).
Cookies that we use
Necessary: these keep the site working and remember your consent choices. They are always active:
Analytics: set only if you allow the Analytics category. They help us analyze the use and performance of our website:
We also use Ahrefs Web Analytics for aggregate traffic statistics; it does not set cookies.
Marketing: set only if you allow the Marketing category. They help us measure advertising and reach relevant audiences:
LinkedIn conversion tracking runs only when you submit a demo request. Ad platforms (Google, LinkedIn, X, Reddit) may additionally set cookies on their own domains, governed by their own policies.
Tenderly Dashboard: if you sign in to the Tenderly Dashboard, it sets its own cookies for authentication and product analytics:
Our providers
We use Google Analytics to create reports about the use of our website, Google Ads to measure our advertising, and Google reCAPTCHA to protect our contact form. You can find out more about Google's use of information at https://www.google.com/policies/privacy/partners/ and review Google's privacy policy at https://policies.google.com/privacy. The relevant cookies are described at https://policies.google.com/technologies/cookies#types-of-cookies.
We use Matomo (cloud-hosted) as our first-party analytics platform. Matomo data is processed for Tenderly and is not shared with an advertising network. You can review Matomo's privacy policy at https://matomo.org/privacy-policy/.
We use FullStory to understand how our users and visitors interact with our website. You can view its privacy policy at https://www.fullstory.com/legal/privacy-policy and its cookies at https://www.fullstory.com/legal/cookie-policy.
We use Ahrefs Web Analytics for cookieless, aggregate traffic statistics. Privacy policy: https://ahrefs.com/privacy.
For marketing we use LinkedIn (privacy policy), X (privacy policy), Reddit (privacy policy), Apollo.io (privacy policy), and G2 (privacy policy).
In the Tenderly Dashboard we use Segment for product analytics (privacy policy).
Managing cookies
Manage your preferences on this site. You can change which cookies Tenderly uses here at any time:
If you switch a category off, we stop setting those cookies and stop the associated tracking. Cookies that were already set may remain in your browser until they expire; you can delete them via your browser settings.
Most browsers allow you to refuse to accept cookies and to delete cookies. The methods for doing so vary from browser to browser, and from version to version. You can, however, obtain up-to-date information about blocking and deleting cookies via these links:
- https://support.google.com/chrome/answer/95647 (Chrome);
- https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences (Firefox);
- https://help.opera.com/en/latest/security-and-privacy/ (Opera);
- https://support.apple.com/en-gb/guide/safari/manage-cookies-and-website-data-sfri11471/mac (Safari); and
- https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge (Edge).
Blocking all cookies may have a negative impact on the usability of many websites.
If you block cookies, you will not be able to use all the features on our website.
Interest-Based Advertising
We also use and disclose cookies for interest-based advertising purposes. For example, third parties, such as Google, LinkedIn, X, and Reddit, may use the fact that you visited our Site to target online ads to you about our Services. In addition, our third-party advertising networks might use information about your use of our Services to help target advertisements based on your mobile activity in general. For information about interest-based advertising practices, including privacy and confidentiality, visit the Network Advertising Initiative website or the Digital Advertising Alliance website.
The use of online tracking mechanisms by third parties is subject to those third parties' own privacy policies and not this Policy. The simplest way to prevent this on our site is to leave the Marketing category off in your cookie preferences. Additionally, you may remove yourself from the targeted advertising of companies within the Network Advertising Initiative by opting out here or of companies participating in the Digital Advertising Alliance by opting out here. Although our Site currently does not respond to "do not track" browser headers, you can limit tracking through these third-party programs and by taking the other steps discussed above.
You may also opt out of interest-based advertising by adjusting the advertising preferences on your mobile device (for example, in iOS, visit Settings > Privacy > Advertising > Limit Ad Tracking, and in Android, visit Settings > Google > Ads > Opt out of interest-based ads). Additionally, you may opt-out for companies that participate in the Digital Advertising Alliance's AppChoices tool by downloading it here.
Changes to our Cookies Policy
This Cookie Policy can be changed from time to time.
If we change anything important about this Cookie Policy, we will notify you through a pop-up on the Website in a reasonable time period prior to and following the change.
Contact Information
You can contact us by email using support@tenderly.co.